In the heart of a bustling city, on the brink of the unknown, two women stood with an unwavering belief that they could change the world. Their names were Prak and Dinaz, the founders of pFIBRE. It was February 2020, just six weeks before a global pandemic would bring the world to a standstill, but Prak and Dinaz were undeterred. They were driven by a mission to create a sustainable future through innovative packaging solutions.
The pandemic hit hard and fast, creating unprecedented challenges. With limited access to suppliers, labs, and manufacturers, it seemed like their dream might end before it began. But Prak and Dinaz were resilient. They converted their homes in Singapore into makeshift labs, sourcing ingredients from local stores and using a $20 heat sealing machine. In their kitchens, they developed a proof-of-concept for their water-soluble films, pouches, and pods, running wash cycles with existing detergent and dishwash concentrates. Their ingenuity and determination paid off when they successfully demonstrated the functionality of their creations.
Their breakthrough was just the beginning. Despite the global chaos, Prak and Dinaz secured their first round of funding, showcasing their homemade films' potential. They caught the attention of FMCG giants, leading to collaboration agreements that would propel pFIBRE into the spotlight.
Prak's dedication to the cause was further demonstrated by her decision to relocate for the second time, this time to The Netherlands. This move was strategic, aimed at making pFIBRE's technology more accessible and integrating with Europe's advanced sustainability initiatives. Her relocation underscored the lengths to which she would go to ensure the success and reach of their mission.
Their journey was marked by innovation and strategic maneuvering. Owning 100% of their intellectual property, Prak and Dinaz negotiated terms with Wageningen University for trials and samples, refusing to compromise on their vision even when other institutions demanded IP sharing. In March 2024, they filed patents for their 100% marine biodegradable films and coatings in Singapore and The Netherlands.
Certifications became another milestone in their journey. pFIBRE received TÜV Austria certifications for OK BIOBASED and OK WATER, solidifying their credibility in the industry. They eagerly await approvals for OK SOIL and OK HOME, confident that these recognitions will further validate the impact of their technology.
Throughout this journey, Dinaz faced an additional, deeply personal challenge. While spearheading innovation at pFIBRE, she also gave birth to two beautiful boys. Balancing the demands of motherhood with the relentless drive to innovate, Dinaz's resilience and strength shone through. Her ability to nurture both her family and her vision for a sustainable future inspired everyone around her.
Their story is one of resilience, innovation, and growth. Despite starting pFIBRE just before a global lockdown, Prak and Dinaz transformed their vision into reality. They developed and patented a novel, 100% marine biodegradable packaging solution, secured funding and strategic partnerships, and collaborated with major players across various industries. Their certifications and industry recognition underscored the potential of their technology to reduce plastic waste and promote sustainability in the packaging sector.
Prak and Dinaz's journey is a testament to the power of belief and determination. They faced the pandemic's challenges head-on, turning obstacles into opportunities. Their success was not just a personal victory but a beacon of hope for a more sustainable world. With every step forward, they proved that two mission-driven women could indeed change the world.
